The Dynamic Tension of Goals & Visions

Dynamic Tension Skiing.001

Most people drift through life without a meaningful vision of what they want to create. This lack of vision results in a lack of goals, which causes a lack of motivation. The common wisdom is that people avoid goals because they are afraid of failure, however this is only part of the reason. There are three primary reasons for avoiding goals:

  1. Failed goals from the past
  2. Lack of a compelling vision
  3. Inability to handle the tension created by the gap between the goal or vision and their present reality

This tension is known as “Dynamic Tension” because it is fluid and represents the ever-moving relationship between where you are today and the goal or vision that you are moving towards.

The bigger the vision and the more challenging the goal – the more tension you will feel. As you close the gap, the tension reduces.

Lifeforce exists in this Dynamic Tension. The basic goal of life is survival, however once you have handled your basic needs your attention turns to higher value needs like achievement, success, status, community, self-expression, creativity and contribution.

If you want more joy and fulfillment from life, set bigger goals and dream grander visions for yourself, your community and the world. This will give you a reason to live, engage all of yourself and will create tension that will propel you to new levels.

Click on the below diagram for an illustration…

Dynamic Tension.001

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Audacious Goals

We all know about setting goals and creating visions, however despite our knowledge of the subject many leaders fall short of legendary and land on mediocre.

The below is an excerpt (paraphrased) from the book titled “Beyond Entrepreneurship” — Turning Your Business into an Enduring Great Company by James C. Collins and Willian C. Lazier.

…you set a goal not by pure analysis, but by analysis plus intuition.  You’ll never be able to prove ahead of time that an audacious goal is going to be 100% achievable.

You have to know in your gut that it can be done, recognizing this simple truth: once committed to a bold challenge, the probabilities of success change.

When President Kennedy first proposed the Moon mission, he was advised that there was only a 50/50 chance of success.  He believed in America’s ability to achieve the mission, to somehow turn the odds.  He knew that if the country committed to the mission, they would somehow find a way to make it happen.

Think of it this way.  If someone puts you on a difficult mountain climb and leaves you an easy avenue of retreat, the probabilities of success would be at a certain level, say for the sake of illustration 50%.  Now suppose you are on the same mountain and the avenue of escape is removed; if you don’t succeed you die.

The probabilities of success change closer to 100%.  Why?

Because you are committed.  You’ll fight, scratch, invent, or somehow figure out a way to the top because you have no other choice…

What would happen if you committed to an audacious goal or vision and removed the possibility of not achieving it?

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It’s All About the Vision

It is time for some Corporate Reinvention!

The most common reason why most corporations only achieve a fraction of the possible potential available to them is the lack of a worthwhile, meaningful, inspiring and compelling vision that magnetizes and motivates the entire organization.  Many of the vision statements hanging in the boardrooms are old, out of date, not well communicated and uninspiring.

This is especially true in times of economic recession.

Corporate Reinvention is about refocusing, reorganizing, reframing and redirecting your organization.  And the most important component of any organization is the VISION.  Next is aligning the people, marketing, systems, policies and procedures behind the vision.

How do you do that if your organization is in a crisis that is threatening its survival? Do you really have a choice?

Reasons to consider engaging in a Corporate Reinvention process:

  • You are not achieving your goals
  • The industry has changed, margins are down, competition is fierce
  • Economic crisis, sales are down, financing is scarce
  • Acquisition/merger with another organization requiring complete restructuring
  • Dramatic changes in your product or service due to technological developments
  • International expansion
  • Downsizing of the organization
  • Reorganization, sale or IPO
  • New CEO, board or senior management

An inspiring vision should infuse passion, engage the hearts, minds, bodies and souls of the people working within your organization, your clients, your suppliers and your shareholders.  Every person should know what the vision is and how their daily activities contribute to the vision.

<<its all about the VISION>>